Getting new clients will be very helpful in every business. However, it is not as easy as it sued to be. We need to try harder and work more for it. Several people are not really fine with strangers and they do not even want to know us. So, the challenge will be making them listen to you. Here are several useful suggestions that you can try.
First Email: Introduction
Let them know that you exist. Introduce yourself in general and nothing more personal or nothing about business details. Keep it short but effective. You may not get a reply on this. That is fine. We do not need a reply yet. We only need them to read and at least heard our name once. It’s enough.
Second Email: Snail One
Snail email is supposed to be one telling them deeper details. You can start by giving brief explanation on your company, and give them your address and office address. Make sure that they will be able to find numbers to contact in the future on this email. It is like a small business summary and business card at once.
Third Email: Offer
On the third times you send them email, you can try to explain to them how your product or service can help them the most. Explain the entire offer in details and make sure that you use effective language. People need to directly understand you. You may get a reply this time, and you may not get any of them too.
Make A Call
After your third email, your targeted clients will notice you right away if you mention your name. Now, you can make a polite call in the right timing. Choose morning or afternoon and lunch time when people are more relax. You do not have to sell now, but you can make an appointment.
Now, you are about to meet them. You need to be prepared. Make nice conversation that focuses on them. People commonly like to get enough attention. Never push them too much to buy. Successful sales come from patient and strategic planning. Just be ready for this stage and you may probably get potential clients.
Several people may get offended with one or two of those suggestions. You can adopt them or adapt and use it appropriately due to your current situation. Don’t give up easily, because success comes to those who keep on trying.